Categories

FMCG | Consumer Durables | Media | Real Estate | Financial | Hospitality | Corporate | Branding | CSRCyber | Services | Entertainment | Medical | Tourism

A PRINT
A1.English

A1a.Newspaper
A1b.Magazine

A1a.Newspaper

A1a1.Single
A1a2.Campaign
A1a3.Colour
A1a4.B&W
A1a5.Innovation
A1a6.Unpublished*

A1b.Magazine

A1b1.Single
A1b2.Campaign
A1b3.Colour
A1b4.B&W
A1b5.Innovation
A1b6.Unpublished*

A2 Malayalam

A 2a.Newspaper
A 2b.Magazine

A 2a.Newspaper

A 2a1.Single
A 2a2.Campaign
A 2a3.Colour
A 2a4.B&W
A 2a5.Innovation
A 2a6.Unpublished*

A 2b.Magazine

A 2b1.Single
A 2b2.Campaign
A 2b3.Colour
A 2b4.B&W
A 2b5.Innovation
A 2b6.Unpublished*

A3 Tamil

A 3a.Newspaper
A 3b.Magazine

A 3a.Newspaper

A 3a1.Single
A 3a2.Campaign
A 3a3.Colour
A 3a4.B&W
A 3a5.Innovation
A 3a6.Unpublished*

A 3b.Magazine

A 3b1.Single
A 3b2.Campaign
A 3b3.Colour
A 3b4.B&W
A 3b5.Innovation
A 3b6.Unpublished*

A 4 Kannada

A 4a.Newspaper
A 4b.Magazine

A 4a.Newspaper

A 4a1.Single
A 4a2.Campaign
A 4a3.Colour
A 4a4.B&W
A 4a5.Innovation
A 4a6.Unpublished*

A 4b.Magazine

A 4b1.Single
A 4b2.Campaign
A 4b3.Colour
A 4b4.B&W
A 4b5.Innovation
A 4b6.Unpublished*

A5 Telugu

A 54a.Newspaper
A 5b.Magazine

A 5a.Newspaper

A 5a1.Single
A 5a2.Campaign
A 5a3.Colour
A 5a4.B&W
A 5a5.Innovation
A 5a6.Unpublished*

A 5b.Magazine

A 5b1.Single
A 5b2.Campaign
A 5b3.Colour
A 5b4.B&W
A 5b5.Innovation
A 5b6.Unpublished*

B FILM
TVC - Single | TVC – Campaign | Corporate Film | Audio-visual | Promos for TV progs/Cinema/Shorts/Music Videos | Experimental | Unreleased*

C OOH
Hoarding – Single | Hoarding – Campaign | Poster – Single | Poster – Campaign | Banner | Ambient | Innovation | Unpublished*

D RADIO
Radio spots – Single | Radio spots – Campaign | Radio – Tracks/Jingles | Radio - Sound Design | In-house program promos | RJ promotion

E CYBER
Corporate Websites | Brand Websites/microsites | Branded Content (including video) | Branded Games | Web Film Series | Web Film – Single | Films for Social Platforms TW/FB/YT/IN/WS | Social Media Campaign – Single Platform (incl: SnapChat) | Social Media Campaign – Multi Platform (TW/FB/YT/IN/WS) | App Design | eMailers | Infographics | Innovative use of Social Media (TW/FB/YT/IN/WS/SC) | Innovative use of new tech | to create a new brand experience (augmented reality etc) | Innovative use of SEO | Other Innovations

F INTEGRATED
Integrated Brand Campaign Min: 5 pieces Min: 3 platforms

G PHOTOGRAPHY
Colour | Single | Campaign | B/W | Single | Campaign | Unpublished*

H TYPOGRAPHY
Use of typography across any medium. Print/Poster/Film/Packaging/Social Posts/Invites/Etc.
English | Malayalam | Tamil | Kannada | Telugu

I COPYWRITING
Print/Magazine – Under 100 words
Single | Campaign
Print/Magazine – Above 100 words
Single | Campaign
Brochures/Books/Etc
Social Media Brand Posts etc

J ART DIRECTION
Print/Magazine Colour
Single Campaign
Print/Magazine B&W
Single | Campaign
OOH | Hoardings Posters Annual Reports Brochures
Calendars | Digital | Social Media | BTL | Unpublished*

K ILLUSTRATION
Print/Magazine Colour
Single | Campaign
Print/Magazine B&W
Single | Campaign
Hoardings | Posters | Digital | Annual Reports | Brochures | Calendars | Retail (Packaging/Shopping Bags) | BTL | Social Media | Unpublished*

L COLLATERALS
Annual Reports | Corporate Brochures | Product Brochures | Newsletters | Menu-card | Desk-top | POS

M DIRECT MAILER
Single
Campaign
(Can include calendars, gifts. etc.)

N DESIGN
Logo | Corporate Identity | Packaging Design | In store Design | Product Design | Digital | Social | App

O PUBLIC SERVICE/CSR
Press | Single | Campaign | Unpublished*
Poster | Single | Campaign | Unpublished*
Film | AV | Outdoor |

P FILM CRAFT
Open only to film production houses, Authentication of creation by client and releasing media will be necessary. Entries can be entered in following sub-categories.
Direction | Cinematography | Editing | Music | Sound Design | Animation | FX/VFX

Q RADIO CRAFT
Open to radio stations/production houses
Original music | Voice performance
Event/Programme promotion | RJ promotion

R KERALA SPECIFIC#
JEWELLERY Press Single | Campaign
TV Commercial | Radio | Outdoor
REAL ESTATE Press Single | Campaign
TV Commercial | Radio | Outdoor
TEXTILE Press Single | Campaign
TV Commercial | Radio | Outdoor
HOSPITALITY Press Single | Campaign
TV Commercial | Radio | Outdoor
AYURVEDA Press Single | Campaign
TV Commercial | Radio | Outdoor
MEDIA Press Single | Campaign
TV Commercial | Radio | Outdoor

*No points will be considered for Unpublished
#No points will be considered for Kerala specific categories and for Agency of the year Award